LC International Limited and Ladbrokes Betting and Gaming Limited are part of the Entain Group of companies. This notice details how we handle your personal data.
Data Controllers
- United Kingdom (Digital). LC International Limited, Suite 6, Atlantic Suites, Europort Avenue, Gibraltar
- Great Britain (Retail). Ladbrokes Betting and Gaming Limited, 7th Floor, One Stratford Place, Montfichet Rd, London E20 1EG
- Northern Ireland (Retail). Northwest Bookmakers Limited, 77A Andersonstown Road, Belfast, Antrim, BT11 9AH
- Republic of Ireland (Digital). The nominated representative for LC International in the ROI is Bwin Party Services (Malta) Limited, Unit 6, St Business Centre, 120 The Strand, Gzira, Malta
- Republic of Ireland (Retail). Ladbrokes Ireland Limited, 1st Floor Otter House Naas Road, Dublin 22 DUBLIN, D22 CR92
- Jersey Channel Islands (Retail). Ladbrokes (CI) Limited, PO Box 167, 2 Hill Street, St Helier, Jersey
The term “we” or “us” refers to the entity along with the Brands and other companies within the Entain group.
We commit to protecting Ladbrokes users’ personal data when you utilise our services via our website and mobile application. We implement stringent security measures to secure your information, which are consistently tested and reviewed. For any concerns or queries about our data handling practices, please use the contact details provided at the end of this notice.
Data Collection
We collect your personal data from:
- Account registrations
- Website and social media interactions
- Visits to our betting shops
- Surveys
- Communications via email, phone, or social media
- Transaction and interaction analyses
- Public sources and third-party databases
Use of Your Personal Data
We use your personal data to:
- Provide products and services
- Manage customer service interactions
- Fulfill legal and regulatory obligations
- Conduct identity checks and age verification
- Undertake marketing and promotional activities
- Analyse service usage to improve our offerings
Cookies and Tracking
We employ cookies and tracking technologies to enhance your experience and gather information about your interactions with our site. For more details, please refer to our Cookie Policy.
Data Sharing
We may share your information with:
- Business partners and third parties for operational reasons
- Affiliates for marketing purposes (unless you opt out)
- Regulatory and law enforcement agencies for legal reasons
- Credit reference agencies (for UK customers) for identity verification
Data Retention
We retain data for periods that comply with our legal obligations and for as long as necessary to fulfil the purposes outlined in this notice. For specifics on retention periods, please refer to the detailed section below.
International Data Transfers
Your data may be transferred to locations outside the UK or EEA. We ensure that appropriate safeguards are in place to protect your data and comply with our legal obligations.
Security Measures
We employ robust security measures to protect your data from unauthorised access, alteration, or destruction. We maintain high standards of security across our business and our technological solutions.
Your Rights
You have several data protection rights, including:
- The right to access, correct, or delete your personal data
- The right to restrict or object to processing
- The right to data portability
- The right to withdraw consent
For a full description of your rights and how to exercise them, please contact us.
Contacting Us
For further information or to exercise your rights, please contact us via email at [email protected].
Changes to This Privacy Notice
We reserve the right to update this privacy notice. Any changes will be posted on this page and, where appropriate, notified to you by email. Please check back frequently to see any updates or changes.